NO OVERSTOCK.
NO OVERPRODUCTION.
MORE THAN A NAME.
IT'S HOW WE SEE THE FUTURE OF APPAREL
A FUTURE WHERE SUSTAINABLE AND DURABLE CYCLING APPAREL IS NO LONGER AN EXCEPTION BUT THE RULE. EVERY RIDE IS A COMMITMENT TO THIS CHANGE, TO THE ROAD, AND TO THE PLANET WE PROTECT.



Redefine every ride with our Jersey Collection, designed for lasting comfort, speed, and environmental respect. Each jersey is made from low‑impact materials and refined details that keep you focused on the road. Ride with purpose and unmistakable style.

ESSENTIAL BY NATURE
“Essence” isn’t just a design principle—it’s a way of life. We develop versatile, functional garments, stripping away the unnecessary in favor of reliable, long-lasting materials. We want your cycling wardrobe to be minimalist and smart, ready for any ride—whether you’re planning an epic climb or enjoying a leisurely spin through the countryside.
We believe quality beats quantity, and that every decision, no matter how small, can make a genuine difference—for your performance and for the planet’s future.
Less Quantity. More Quality. Greater Responsibility.
REDUCE, SIMPLIFY, RESPECT.